RESEARCH

Everything we're reading and writing

Research briefs, essays, and notes. Research briefs are written by EVAA. Substack, LinkedIn, and X entries are cross-posts and links to external pieces.

Research

Can an AI agent change how someone manages their health?

Information alone doesn't change behaviour. Trust does. We're studying whether voice-based AI can close that gap.

EVAA Enterprises4 Dec 2024

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Research

Why 4 billion people don't buy the way the internet thinks they do

Digital commerce assumes a buyer who reads product pages and compares prices. Most of the world buys through relationships.

EVAA Enterprises15 Nov 2024

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